Hi! I'm Virginia.
Let's be friends
I'm Virginia Greuloch. Yeah, that's a tough one so I'll help - it's pronounced "Grew-Lock." I take pictures and tell stories. I ask artists and creatives big questions to help them dig out their best work. I get personal really fast. I want to know everything. I want to know your story. And I'll tell you mine, too, because I just can't help myself.
I like big talk more than small talk. I say ten words when three will do, live in exclamation points, and am really excited about most things most of the time. I'm basically a really introspective golden retriever who always wants to play with you. Go ahead and throw the ball for me, I'll bring it back and tell you about what it all meant to me.
So, you wanna create something great together? Let's chat.
Big Important Conversations
Laughing with my whole body
Residential Real Estate
Bad Chinese food
Miller High Life
School supply shopping
I see you. I know how much you desperately want to be great. I see you at the park laying on the ground underneath your child swinging above you, hoping she won’t kick the camera that cost twice your month’s mortgage, praying that one of your shots turns out the way it exists in your mind. I see you at school, pointing your long lens through the sea of iPhones, juggling the gym lights and the daylight and your settings. That camera is heavy and you’ve been holding it for an hour now. Your arms are begging you to put it down, but you won’t. You won’t put it down until you've got it. I can see you.
I see you at the farmer’s market crouching behind the fruit stands, framing the perfect photos of your daughter. The light behind her is perfect and I know you got your shot. You think you know it, too, but you can’t be sure. You won’t be sure until you get it home to criticize. You won’t know it until you can see how it hits online. You might not know it until you find that photo again in two years. But I can see it. I can see you.
I see you. You’re struggling through obscurity, trying to make a name for yourself while trying to make work that feeds who you are on the inside – but what does that even look like anymore? Maybe motherhood clouded it a bit, making it difficult to see who you are outside of your familial identity – not allowing you to remember who you really are at your core. You’re afraid people won’t get what you’re doing, so you give them what you think they want. But it’s not you. And I can see that the power is already within you.
You are a photographer because you can’t not be a photographer. You can see the beauty of the world through the viewfinder that you can’t see without it. You can find meaning in the details when you’re at 85mm and you find the joy in a moment at 24. You can make a timid woman confident, you can turn a little kid into a superhero, you can find magic in the light on a dirty window. You are here to make a ruckus. To be a force. To be heard. To be seen. And I can see you.
Greatness is what we develop as we venture on the path of uncertainty, not something we get at the end. And we can only become great if we are listening to and looking within ourselves as we continue on the journey. I can see you because I am you. I’ve been lost and conflicted and tried all the things to try to find my purpose in all of this, but I finally realized that I was looking in the wrong places all along – trying to find my inspiration, my vision, my voice by looking at everything around me instead of looking at everything within me. The answers are all right there, I just needed to dig them out.
A Click Photo School Workshop, begins May 7, 2018.
$350 Full Participation / $150 Study Along Participation
As seen in my “Power of Play” class at Click Away 2016, this PDF contains my list of games that encourage movement and connection when photographing families with kids. Please allow 24 hours for digital delivery of the PDF.
“Featuring live shooting demonstrations with models and hands-on education from some of the best in the industry, this bundle of recordings from Click Away 2016 held in Seattle, Washington includes over 12 hours of recorded programming on a wide range of topics including photographing families outdoors, building a profitable business, creating beautiful light, storytelling with video, posing seniors, working with couples, capturing children, being your authentic self, and much more.”
SINGLE: Single-issue coaching that will last around an hour. Do you have just one thing that you need help with? This is where we start.
DOUBLE: You have one or two things you need help with, but need accountability in the form of a follow-up meeting to review what we've worked on and set goals for the future.
MONTHLY: You're making changes that will take more time and more guidance, have multiple things that you're working through that won't fit into one or two sessions, or need consistent accountability and encouragement as you work through things.
Artistic Voice, Audience, Authentic Marketing, Finding Your Why, Creative Flow, Decision Making, Direction, Goal Setting, Creating Your Vision, Portfolio Review, Discovering Purpose, Values, Technical Coaching and Processing, Transitioning Your Business
Group learning not your jam? I've got you. We can work together, just you and me, and dive into your goals virtually or in-person. Get in touch below to schedule your free 15-minute phone consult to see if we're the right fit. Each coaching session is catered to the individual artist, so we aren’t looking at a one-price-fits all situation. Get in touch and we’ll talk about what you need, and I’ll deliver a custom quote to you. That said, coaching begins at $400.
I knew I would learn a lot about connection photography from Virginia, but I never in a million years thought I’d learn so much about MYSELF... As soon as I started opening my heart online with the right image, the right message, to the right people, my engagement skyrocketed and my inquiries for future work tripled. I promise I am not being dramatic when I say that this course has forever changed me." - kara
...A MUCH DEEPER UNDERSTANDING FOR WHY I AM PASSIONATE ABOUT PHOTOGRAPHY, AMAZING TOOLS TO HELP ME CONNECT WITH MY INTENDED AUDIENCE AND MY SUBJECTS ON A DEEPER LEVEL, AND A CLEARER UNDERSTANDING FOR HOW I WANT TO GROW AND MOVE FORWARD WITH MY PHOTOGRAPHY. VIRGINIA PUSHED US ALL TO ASK OURSELVES TOUGH BUT NEEDED QUESTIONS ABOUT OUR ART AND SHE COULD NOT HAVE BEEN MORE ENCOURAGING, MORE KIND AND MORE SUPPORTIVE. HER GENUINE SPIRIT IS INFECTIOUS AND HER COMMITMENT TO HER STUDENTS WAS AMAZING. - KERRY
valued, supported, encouraged
I loved the class because I realized my personal hangups were preventing me from taking/sharing the images that resonate with me ... This class is fun, Virginia is funny, and she pulls all the threads of connection together so that you come away with FAR more than terrific strategies to get fun, genuine images in a family session. And lastly – she is truly all about connection with her students – you will feel valued, supported, and encouraged throughout this class and afterwards. - Larissa
awards + features
The Family Photographer Podcast Episode #17 | The Family Photographer
5 Tips on Connecting With Your Work | Huffington Post
101 Generation-Bridging Activities for Grandparents and Grandchildren | Huffington Post
Instructor at Click Photo School | Click Photo School
Instructor at 2016 Click Away Photography Conference | Click Away & Click and Co.
Streamed and Recorded for Click Away Video Bundle 2016 | Click Away & Click and Co.
Winner 2015 VOICE Image Collection Best in “Connection” Category | Click Magazine & Clickin’ Moms
Spotlight Artist Interview | Snap Maven
Two Images, Finalist 2016 VOICE Image Collection | Click Magazine & Click and Co.
Lensbaby Commissioned Artist | Lensbaby, Inc. Lenses
Click Pro | Clickin’ Moms – Click Pro
Click Magazine – January/February 2017 Issue | Click Magazine
Click Magazine – September/October 2015 Issue | Click Magazine
Guest Writer “6 Ways to Enhance Emotion in Your Photography” | Click It Up A Notch
10 Questions with Virginia Greuloch | Looks Like Film